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Using WarpSales
Event Follow-Up
Here is an example of how you can easily integrate WarpSales
into your trade show or webinar program. By adding WarpSales, you’ll
help your inside sales reps qualify interested prospects more
quickly and efficiently.
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Send a
WarpSales “thank you for attending” email message to the people
who visited your trade show booth or who attended one of your
seminars or webinars.
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Include links to additional information in the email.
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Prospects who are interested will open your message and click on
the links to learn more. WarpSales tracks this data and
automatically sends it to your inside sales reps.
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Rather
than randomly calling all attendees, your reps will be able to
focus their lead qualification activities on the interested
prospects (as identified in WarpSales) that have your products
and services “top of mind” when they call.
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Since
WarpSales displays the lead information on the rep’s screen
within 90 seconds of the interaction, the rep can call the
prospect while they are at their desk and available.
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Through this highly effective approach, sales productivity
soars, leads are rapidly qualified, and the lead qualification
process is accelerated
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